1. Understanding the AI Ecosystem
- Evolution of AI
- Types of AI (Generative, Predictive, Conversational)
- How modern AI models work (simplified)
- AI trends shaping industries
Courses / Artificial intelligence
AI Generalist
Explore AI foundations, prompt engineering, creative tools, business workflows and automation, then develop an AI portfolio.
Complete the course application form on Google Forms.
01 / COURSE OVERVIEW
What this course covers.
Build an understanding of the AI ecosystem, responsible AI and structured prompting. Explore conversational, visual, video and audio tools before applying AI to business workflows, automation and decision support. The curriculum then moves into specialisation tracks, strategy, portfolio development and a industry internship.
02 / WHAT YOU WILL LEARN
Build your understanding.
- 01
Understand the AI ecosystem, responsible AI and human–AI collaboration.
- 02
Develop structured prompts using context layering and multi-step prompting.
- 03
Use conversational, visual, video and audio AI workflows.
- 04
Apply AI to business processes, automation and data insights.
- 05
Map AI opportunities, document case studies and develop a professional portfolio.
03 / THE CURRICULUM
Inside the course.
Explore the phases and topics in their original curriculum order.
Phase IAI FOUNDATIONS & INTELLIGENT THINKING
2. AI Mindset Development
- Thinking like an AI strategist
- Human + AI collaboration models
- AI as a creative and business partner
3. Ethics & Responsible AI
- Bias & fairness
- Data privacy
- Ethical decision frameworks
- Safe AI usage in professional environments
4. Prompt Engineering Foundations
- Anatomy of great prompts
- Structured prompting frameworks
- Context layering
- Multi-step prompting
Phase IIAI TOOLS MASTERY
5. Conversational AI
- ChatGPT mastery
- Claude & Gemini workflows
- AI for research and analysis
- AI for problem-solving
Tools: ChatGPT, Claude, Gemini
6. AI for Content & Communication
- AI copywriting
- Script generation
- AI presentations
- AI storytelling
7. AI for Visual Creation
- Midjourney / Firefly / DALL·E
- Image prompting mastery
- Brand visuals using AI
- Moodboards & concept design
Tools: Midjourney, Firefly, DALL·E
8. AI for Video & Audio
- Runway ML
- Kling AI
- Pika Labs
- ElevenLabs voice AI
- AI video generation workflows
Tools: Runway ML, Kling AI, Pika Labs, ElevenLabs
Phase IIIAI FOR BUSINESS & PRODUCTIVITY
9. AI in Business Workflows
- AI for marketing
- AI for sales
- AI for operations
- AI for customer experience
10. Automation & No-Code AI
- Zapier AI
- Make.com automations
- AI-powered workflows
- Business process automation
Tools: Zapier AI, Make.com
11. AI for Data & Insights
- AI spreadsheets
- Data summarisation
- Insight extraction
- Decision support using AI
Phase IVAI SPECIALISATION TRACKS
Creative AI
- AI design
- AI branding
- AI storytelling
Business AI
- AI consulting basics
- AI for startups
- AI strategy development
Productivity AI
- AI for founders & professionals
- AI workflow systems
- AI for personal efficiency
Phase VADVANCED AI APPLICATION & PERSONAL BRAND
12. AI Strategy & Consulting Skills
- Identifying AI opportunities
- AI solution mapping
- Client communication
13. Building an AI Portfolio
- Case studies
- Real-world use cases
- AI project documentation
14. Personal Brand as an AI Professional
- LinkedIn authority building
- Positioning as an AI expert
- Thought leadership basics
Tools: LinkedIn
15. Capstone Projects
- AI-powered business solution
- AI marketing system
- AI automation workflow
- Creative AI campaign
Phase VIINDUSTRY INTERNSHIP
Work on
- Real AI implementation projects
- Startup collaborations
- Automation setups
- AI content systems
Includes
- Mentor supervision
- Real deadlines
- Team collaboration
- Client-facing exposure
04 / PRACTICAL LEARNING
Put it into practice.
Projects in the curriculum
- AI-powered business solution
- AI marketing system
- AI automation workflow
- Creative AI campaign
Industry internship
Industry internship covering AI implementation projects, startup collaborations, automation setups and AI content systems, with mentor supervision and team collaboration.
05 / TOOLS & TECHNOLOGIES
Tools in your workflow.
Named in the course topics.
ChatGPT
Claude
Gemini
Midjourney
Firefly
DALL·E
Runway ML
Kling AI
Pika Labs
ElevenLabs
Zapier AI
Make.com
LinkedIn
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Interested in AI Generalist? Tell us about yourself and your learning goals in the course application form.
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